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The Demographics of Infidelity Infographic According to 2011 Survey

Check out this infographic posted by Richard Johnson of the National Post demonstrating the

demographics of adultery according to a 2011 survey of 918 US adults by the Kinsey Institute

for Research in Sex, Gender, and Reproduction.

23.2% of men and 19.2% of women featured below said they had cheating in their current relationship!


Cheating Infographic 2011






AshleyMadison Reveals “Cheaters Cheat For Disappointingly Predictable Reasons”

GQ featured an article referring new data compiled from the most popular dating site for people looking for extramarital affairs,

According to GQ…cheaters cheat for disappointingly predictable and unentertaining reasons, such as…”because they’re rich and they just want to, okay?”

AshleyMadison surveyed 53,000 members and revealed that “80.3 percent of male cheaters and 72.3 percent of females out-earn their spouses, and 81% of males and 77 percent of females spend more than $500 on their cheating partners. By comparison, only 47 percent of men surveyed and 40% of women spend as much on their spouses.”

AshleyMadison’s founder and CEO, Noel Biderman, says, “We were not entirely surprised by the findings since cheaters are often the well-connected earners who have the means to do what they want.”

Another interesting tidbit. Over 50% of the cheaters have 300+ LinkedIn connections. And according to GQ, it’s “because that’s the kind of people they are. People who really enjoy spending time on the website LinkedIn. You know, super exciting people.”



The Advantages of Personal Background Checks

icu_banner-sidebarPersonal Background Checks uncover information about a person’s character and past. Often used in dating and prenuptial situations, a background investigation tells you if someone is being honest about their past or if they are lying about it. They are also used for domestic help screening such as nannies, housekeepers, and personal assistants.

Personal Background Checks offer you peace of mind when making decisions about the future. All background checks are confidential and anonymous.

What can be learned from Personal Background Checks? The starting point includes information such as their age, marital status, address histories, criminal prosecutions and convictions, and their driving record. You can also find out if there have been debt problems in the past, including bankruptcies, tax liens, judgments and notices of defaults. We find out if they are using false Social Security numbers or if they have aliases or AKA’s (“also known as”). We can also identify past lawsuits, whether they are suing others or if they have been sued in the past.

The deeper levels of background investigations include contact with neighbors and associates to find out about personal habits, dating history, alcohol or drug use, personal lifestyle, social status and civic and community affiliations. All this is conducted using pretexts, so no one knows the investigation is being conducted.

There are a variety of reasons for conducting personal background searches on individuals. These include:

  • When Starting a New Relationship/Before a Marriage Commitment: With the increasing rates of divorce and the changing circumstances of how individuals meet, individuals often choose to perform background searches on their significant other before taking the next step in a relationship to become more serious, move in together, or get married. A civil and criminal background investigation can reveal a person’s honesty and uncover any information they may have tried to keep hidden

Also, DON’T rule out the ability to check out who’s watching your children…

  • Before Trusting Child Care Workers, Maids, & Nanny’s: Before welcoming strangers into your home or trusting strangers to provide care for your children, many individuals will perform a background search. This will reveal any dishonesty or undesirable information that the person may have tried to hide. In this way, civil and criminal background searches can protect you and your loved ones from harm.

Suspicious? Get answers TODAY with ICU Investigations. Call for your free consultation – 800-524-9755

Characteristics of those who are most likely to cheat: Science or coincidence? You decide.

Michelle TogliaCheating Wife of compiled a list of journal studies and surveys of users on multiple cheating websites to determine the characteristics of those who are most likely to cheat on their significant others. Science or coincidence? You decide.

1. Tall Men conducted a study that identified men over 5’10” are twice as likely to cheating on their significant other.

2. Rock Music Fans
Another study conducted by identified that 41% of users listen to rock music as opposed to other genres (Hint: People who prefer rap music are least likely to be unfaithful).

3. Language of Love
Michelle Toglia says, “What can you expect in a relationship with the best lovers in the world? Wine, cheese and an affair, says science. According to LELO, a luxury sex toy brand who surveyed the globe about bedroom habits, 75% of the French admit to cheating.”

4. Blondes Have More Fun
…If cheating on your significant other is your idea of a good time. 42% of cheating women have blonde hair, according to a survey (Another hint: only 11% of women with black hair identify themselves as cheaters).

5. Tweeters are Cheaters
Research conducted at the University of Missouri says that the more often a person uses Twitter, the more often they have relationship conflicts…like affairs. #Nokidding #PUTTHEPHONEDOWN

6. Female Teachers conducted a survey asking their users what profession/field they were in. Result for which professions are most likely to stray? Michelle Toglia says, “the typical cheating wife is likely to be a teacher. Someone’s gotta teach these ladies a lesson — just don’t call tech support…”

7. I.T. Guys
The same AshleyMadison survey identifies I.T. guys as most likely to cheat.

8. Shopaholics
“AshleyMadison also revealed that their typical, adulterous female user is a serious shopper. More than a third of the women surveyed said they spend more on their appearance since they started cheating,” says Toglia. “And, 27 percent have a secret credit card to fund their purchases. The preferred brand of the unfaithful? Banana Republic.”

9. Wayne’s World
2,000 women ranked guys named “Wayne” the least trustworthy in a study.



Electronic Clues that Point to a Cheating Spouse



  • Your spouse sets up a private (separate) e-mail account that you knew nothing about.
  • Your spouse suddenly spends a significant amount of time checking and answering their emails (almost obsessively).
  • Your spouse suddenly deletes all emails from their account when they would regularly let them accumulate.
  • Your spouse is quick to delete an email immediately after reading it then clearing out the “trash” to ensure it’s gone.

Cell Phone

  • Your spouse buys a cell phone on a separate account that you don’t have access to and doesn’t let you know about it (usually billed to their office or another location).
  • Your spouse suddenly deletes all text messages/voicemails/call logs.
  • You’re never allowed to check their phone, and they go to great lengths to make certain their cell is not answered by you.
  • Your spouses phone never leaves their side.
  • When they receive bizarre text messages from “friends” you’ve never heard of. These contacts are most likely ‘pretend’ names to cover up their true identity.


  • Excessive internet usage, especially late at night.
  • Your spouse is staying up late to “work” or “play a game” after you go to bed.
  • When your spouse locks their computer or laptop with a passcode.
  • Your spouse suddenly shuts down the computer when you walk into the room.
  • Your spouse guards access to Facebook or other social media.
  • Your spouse has sites such as “ashleymadison” or “adultfriendfinder” in their browser history, or they erase their history each night.


Please know that all of the data that your spouse erases from electronic devices has never truly been deleted.

Suspicious? Get Answers TODAY!


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